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DTSTART:20180822T123000Z
DTEND:20180822T163000Z
X-MICROSOFT-CDO-ALLDAYEVENT:FALSE
SUMMARY:Back by Popular Request: Creating Your Value Message
DESCRIPTION:Warren Buffett once said\, "Price is what you pay. Value is what you get."\n\n\n\nWhen a customer purchases your product they're doing so because they believe that you are providing a concrete benefit  whether that benefit is physical (functionality\, practicality\, price)\, emotional (aesthetics\, prestige)\, mental (usability\, rationale)\, or spiritual (meaningfulness\, identity) from the purchase. \n\n\n\nThe more concrete benefits you can offer\, the better your value proposition and the greater your customer loyalty. But in order to do that\, you have to understand your market and your customers.\n\n\n\nIn this session\, we look at how to break down your customers to gain a better understanding of their wants/needs and build your value around their needs.\n\nSpeaker:\n\n\nDora Cheatham\n\nProgram Manager\n\nEmerging Enterprise Center\n\n\n\n\n\n\n\n\n\n\n\n\n\nOfficial EEC Technology Partner\,
X-ALT-DESC;FMTTYPE=text/html:<p><span style="font-size: 12px\;"><span style="font-family: verdana\;"><span style="color: rgb(8\, 8\, 8)\;">Warren Buffett once said\, &ldquo\;Price is what you pay. Value is what you get.&rdquo\;</span><br />\n<br />\n<span style="color: rgb(8\, 8\, 8)\;">When a customer purchases your product they&rsquo\;re doing so because they believe that you are providing a concrete benefit &mdash\;whether that benefit is physical (functionality\, practicality\, price)\, emotional (aesthetics\, prestige)\, mental (usability\, rationale)\, or spiritual (meaningfulness\, identity)&mdash\;from the purchase.&nbsp\;</span><br />\n<br />\n<span style="color: rgb(8\, 8\, 8)\;">The more concrete benefits you can offer\, the better your value proposition and the greater your customer loyalty. But in order to do that\, you have to understand your market and your customers.</span><br />\n<br />\n<span style="color: rgb(8\, 8\, 8)\;">In this session\, we look at how to break down your customers to gain a better understanding of their wants/needs and build your value around their needs.</span></span></span></p>\n\n<p><strong>Speaker:</strong></p>\n<img alt="" height="213" src="https://chambermaster.blob.core.windows.net/userfiles/UserFiles/chambers/2890/Image/doracheathamphoto.jpg" style="width: 131px\; height: 213px\;" width="131" /><br />\n<strong>Dora Cheatham</strong><br />\nProgram Manager<br />\nEmerging Enterprise Center<br />\n<br />\n<br />\n<br />\n<br />\n<br />\n<br />\nOfficial EEC Technology Partner\,&nbsp\;<img alt="" height="30" src="https://chambermaster.blob.core.windows.net/userfiles/UserFiles/chambers/2890/Image/comcastbus-websmall.jpg" style="width: 81px\; height: 30px\;" width="81" />
LOCATION:920 Justison Street Dravo Plaza at the Riverfront Wilmington\, DE 19801 Lost? Call 302-737-4343
UID:e.2890.2789
SEQUENCE:3
DTSTAMP:20260407T172032Z
URL:http://ncccc-chambermaster.chambermaster.com/events/details/back-by-popular-request-creating-your-value-message-2789
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